We're looking for a creative strategist to develop compelling video scripts for our Facebook and Instagram marketing campaigns. Your scripts will drive engagement, conversions, and brand awareness across our social platforms. What You'll Own: Conceptualize and write video scripts tailored for Facebook and Instagram audiences—short-form content that stops scrolls and converts viewers into customers. You'll research our target audience, competitive landscape, and platform best practices to inform every script. Collaborate with our team on campaign briefs, refine concepts based on feedback, and deliver polished, production-ready scripts that align with our brand voice and marketing objectives. Who You Are: You have a proven portfolio of video scripts for social media platforms, with a strong grasp of what works on Facebook and Instagram specifically. You understand platform algorithms, audience psychology, and the difference between viral content and high-converting content. You're comfortable writing for various formats—product demos, testimonial-style videos, educational content, storytelling—and can adapt tone and messaging based on campaign goals. Strong copywriting fundamentals, clear communication, and the ability to work efficiently in a feedback loop are essential.
Required skills