Anthony Tibbles
Creative Strategist and Email Funnel Killer
Soto del Real, SpainAbout Anthony
Hey there! I'm Anthony. I was a chain-smoking builder in England. But I quit. (the job, that is) and moved to Spain. Within months I was broke, crashing on my brother's couch, and questioning my life choices. But after LARPing my way through an interview at Oxford University Press, amazingly... I got the job. So, on my 3-hour-a-day commute, I devoured copywriting, marketing, and psychology books. Then I wrote out sales pages and emails by hand. The result? A thousand ads, email, and sales pages, campaigns worth tens of millions (inhouse), and 7-figure launches for 8-figure brands (freelance.) A few wins along the way: - $7M+ in revenue and 210,000+ leads across three launches selling products at $79–$2,000 a pop - Supplement sales page for women helped carry a $1M+ paid-acquisition operation - 60% more revenue compared to the previous launch of the same product in the property investment niche - 3-year record for sales page conversions (8-fig DTC brand) - Beat controls by 151% for a major 7-figure lifestyle brand - Reframed a stalling "investment" pitch to more than 10X sales - Rebuilt call-funnel messaging for 5X revenue in month one, taking 8/10 no-shows to 2/10 on a $1,997 service - Reactivated a dead list to close 40+ call bookings on a 4-5 figure offer - Invented and wrote the funnel for a WhatsApp coaching offer that charged $24 per audio message - Helps clients know when to adjust pricing, including raising it, to get more sales - Shows clients when they are wasting their time on a product, strategy, or funnel, and what they should be fixing first - Lorrie Morgan, the queen of direct response, described my copy as "perfection" I've also had coaching from some of the greats: - Adil Amarsi, the king of copywriting, with 1.4 billion in tracked sales to his name across every niche you can think of. - Daniel Throssell, the world's most famous (and talented) email marketer, who plotted the best-selling book launch in Australian history. - Lorrie Morgan, the queen of copywriting, trained by John Carlton, and ranked as one of top-selling direct-response copywriters ever. - Matthew Volkwyn: an exclusive mastermind hosting the creative strategists writing for 7 to 12-figure brands like Ryze, Happy mammoth, Primal Queen, IM8, Alpha Lion, etc. If I don't already know the answer to a CS problem, it's one dm away from being solved. "In multiple tests, Anthony's copy won every time. His copy is killer good." — Zach Orme, Chief of Staff, Revealed Films
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About Anthony
Hey there! I'm Anthony. I was a chain-smoking builder in England. But I quit. (the job, that is) and moved to Spain. Within months I was broke, crashing on my brother's couch, and questioning my life choices. But after LARPing my way through an interview at Oxford University Press, amazingly... I got the job. So, on my 3-hour-a-day commute, I devoured copywriting, marketing, and psychology books. Then I wrote out sales pages and emails by hand. The result? A thousand ads, email, and sales pages, campaigns worth tens of millions (inhouse), and 7-figure launches for 8-figure brands (freelance.) A few wins along the way: - $7M+ in revenue and 210,000+ leads across three launches selling products at $79–$2,000 a pop - Supplement sales page for women helped carry a $1M+ paid-acquisition operation - 60% more revenue compared to the previous launch of the same product in the property investment niche - 3-year record for sales page conversions (8-fig DTC brand) - Beat controls by 151% for a major 7-figure lifestyle brand - Reframed a stalling "investment" pitch to more than 10X sales - Rebuilt call-funnel messaging for 5X revenue in month one, taking 8/10 no-shows to 2/10 on a $1,997 service - Reactivated a dead list to close 40+ call bookings on a 4-5 figure offer - Invented and wrote the funnel for a WhatsApp coaching offer that charged $24 per audio message - Helps clients know when to adjust pricing, including raising it, to get more sales - Shows clients when they are wasting their time on a product, strategy, or funnel, and what they should be fixing first - Lorrie Morgan, the queen of direct response, described my copy as "perfection" I've also had coaching from some of the greats: - Adil Amarsi, the king of copywriting, with 1.4 billion in tracked sales to his name across every niche you can think of. - Daniel Throssell, the world's most famous (and talented) email marketer, who plotted the best-selling book launch in Australian history. - Lorrie Morgan, the queen of copywriting, trained by John Carlton, and ranked as one of top-selling direct-response copywriters ever. - Matthew Volkwyn: an exclusive mastermind hosting the creative strategists writing for 7 to 12-figure brands like Ryze, Happy mammoth, Primal Queen, IM8, Alpha Lion, etc. If I don't already know the answer to a CS problem, it's one dm away from being solved. "In multiple tests, Anthony's copy won every time. His copy is killer good." — Zach Orme, Chief of Staff, Revealed Films
Skills
New to CoTrain?
Whether you want to hire or get hired.