I’m Sondre, a video ad editor for 8 and 9-figure DTC brands. I started out editing for personal brands, got into e-commerce through one of those clients, and within my first year landed an 8-figure brand and a 9-figure supplement brand, hitting KPIs and making multiple winners for both. I edit every Meta ad format, from founder ads and UGC to AI animated, and I’ve built out SOPs, courses and workflows for all of them. My goal is a Head of Editing role: owning workflows and leading editing teams.