Creative Strategist and Content Creator whose focus is on performance creative for DTC brands or social media accounts aiming to optimize, I specialize in developing concepts that convert from organic ugc, meta ads, or paid social, and I also create content. I'm drawn to work that values taste, speed, and strategic clarity. If you're building something in the DTC or social first space, or you want to optimize your brand's visibility, let's talk! Currently based in New York City for any potential on-site endeavors Portfolio Link Below :)