Creative Strategist | Bariatric Supplements

We’re a DTC supplement brand making multivitamins for bariatric patients, people who’ve had weight loss surgery and need daily nutrition support for life. It’s a loyal, underserved market with a lot of room to grow on Meta. We’re hiring our first Creative Strategist to own our ad creative from research to results. You’ll work directly with the founder and our video editors, and you’ll have real input on where the creative goes next. What You’ll Own Research competitors, customer reviews, objections, and the real reasons people buy Develop ad concepts, hooks, angles, and scripts every week Write clear production briefs for editors and creators Review ad results and decide what to scale, kill, and test next Build a simple creative testing roadmap as we grow Who You Are Experienced in creative strategy for DTC brands on Meta A strong direct response copywriter who knows how to speak to a specific customer Comfortable reading metrics like hook rate, CTR, CPA, and ROAS, and turning them into the next round of creative Someone who does the research first and can explain why an ad will work Able to give editors clear direction and feedback Bonus Points Experience in supplements, health, weight loss, or bariatric niches A portfolio of ads you’ve strategized or scripted, with the results behind them Compensation $3,000–$6,000/month based on experience, plus 3% of ad spend on winning ads. Fully remote, with room to grow alongside the brand.