Natalia Zarechenskaya
Driving Revenue Growth for E-Commerce Brands with Meta, Google, and TikTok Ads | Senior Media Buyer
Общие сведения 🎯 Digital marketing expert with 6+ years of hands-on experience in Google Ads, Meta Ads (Facebook), TikTok, and SEO. I’ve worked with a wide range of e-commerce and lead generation niches (from apparel to healthcare) and managed ad budgets from $1,000 to $1M+ per month across Tier 1 markets (USA, Canada, Europe). 🚀 Grew from Media Buyer to Team Lead and Head of Knowledge at AdTribe Agency. Built and mentored Google Ads and Meta Ads teams, launched a Google Ads department from scratch, and implemented innovative performance strategies based on data and analytics. 🧠 Specialized in creative strategy for Meta Ads: developing high-converting ad concepts, managing creative production workflows, and running systematic creative testing to scale performance. I understand how to blend data and psychology to produce ads that convert. 📊 Skilled in GTM, GA4, Microsoft Clarity, Shopify, Triple Whale, and financial metrics like LTV, MER, and unit economics. I create scalable ad strategies and optimize funnels for measurable business growth. 💡 Passionate about education and team development. Created and led internal training programs, improved operational efficiency, and introduced SEO services to expand the agency's offerings.
Featured work
Team Lead/Senior Media Buyer
Head of Knowledge
New to CoTrain?
Whether you want to hire or get hired.
Общие сведения 🎯 Digital marketing expert with 6+ years of hands-on experience in Google Ads, Meta Ads (Facebook), TikTok, and SEO. I’ve worked with a wide range of e-commerce and lead generation niches (from apparel to healthcare) and managed ad budgets from $1,000 to $1M+ per month across Tier 1 markets (USA, Canada, Europe). 🚀 Grew from Media Buyer to Team Lead and Head of Knowledge at AdTribe Agency. Built and mentored Google Ads and Meta Ads teams, launched a Google Ads department from scratch, and implemented innovative performance strategies based on data and analytics. 🧠 Specialized in creative strategy for Meta Ads: developing high-converting ad concepts, managing creative production workflows, and running systematic creative testing to scale performance. I understand how to blend data and psychology to produce ads that convert. 📊 Skilled in GTM, GA4, Microsoft Clarity, Shopify, Triple Whale, and financial metrics like LTV, MER, and unit economics. I create scalable ad strategies and optimize funnels for measurable business growth. 💡 Passionate about education and team development. Created and led internal training programs, improved operational efficiency, and introduced SEO services to expand the agency's offerings.
Featured work
Team Lead/Senior Media Buyer
Head of Knowledge
New to CoTrain?
Whether you want to hire or get hired.