I'm a Creative Strategist & Ad Designer with three+ years experience developing and executing high-performing campaigns for mission-driven brands and fast-growing companies. I specialize in performance marketing and data-driven creative optimization, consistently delivering measurable results—including a 233% boost in ad conversions and 7x ROAS for clients. My work has contributed to over £20M in combined client revenue through strategic concept development based on data. I thrive in collaborative environments where I can blend creative thinking, copywriting, and design.