I’ve spent 12 years doing one thing: helping brands find the customers who’ll love them, and making the numbers work while I do it. I started freelancing in paid social in 2014 and became a top 1% Fiverr Pro ad buyer. I spent five years growing a med spa in Spanish Fork, then led a team of ad buyers at Chamber.Media across 40+ DTC brands, managing up to $680K a month in ad spend. As CMO of KLERPATH Nutrition, a supplement startup, I helped take the brand from launch to $250K+ a month by month five and profitable by month six. We did it by betting on athletes over discount codes and building a subscription that 80%+ of customers stayed on. Today I’m building The Protein Shack, a real-ingredient snack brand in Utah County, from the ground up. Doing it as the founder taught me more about marketing than any agency ever did. How I work: I’m hands-on. I still build campaigns, write the copy and look at the data myself. I’ll take an honest number over a vanity metric every time. I’m AI-first. I use it to move faster, not to think for me. Small, scrappy teams are where I do my best work. The part that matters most to me: in 2020 I hit the lowest point of my life. Coming back from it changed how I lead and why I build. It’s why I co-founded Heare Brotherhood, a community that helps men stop struggling alone. I don’t believe success means much if you leave people behind on the way there. I’m open to Director, Head of Growth and fractional CMO roles with consumer, wellness and DTC brands. If you’re building something worth believing in, let’s talk.