Joshua C.

Creative Strategist

SGSingapore
English
3 years experience
5:31 AM local time

Black Friday can be the most profitable or most expensive time for your brand. Some proof I can help make it the profitable one: ✅ 11.22% CTR (warm traffic) from an ad that was drawn in MS Paint, built on one line from a customer review. ✅ 36x ROAS for a high-ticket coaching client, while I scaled their spend from $2k to $10k a week over six months. ✅ Certified Creative Strategist, trained by a creative strategy team who's done $150 million in sales. I'm Joshua, a creative strategist with 11+ years in direct response marketing. I spent three Black Fridays inside a supplement brand spending $2M+ a month on ads. What I learned there: you need a lot of ads in Q4 just to fight "adflation" (ads cost more when every brand is bidding for the same buyers). How you do that: milk your winners, past and present. Here's how I work with a brand. I start with their buyers before I look at the product. Reviews, the places the buyers talk to each other, competitors' ads. I pull out the real reasons people buy. Then I turn those reasons into angles. Your customers have already told you what to say. My job is finding it. I've trained my AI agent on everything I have learnt myself, and I keep optimizing my AI workflows. When you work with me, you get me, the human being, and my trusted AI sidekick. So you're essentially getting a 2-in-1. Q4 is here. It's time to lock in. Send me your 3 best ads and I'll tell you how I'd iterate on them and use them for Q4.

Certifications

Certified Creative Strategist

Featured work

11.22% CTR From One Customer Emotion, DTC Health Supplement

11.22% CTR From One Customer Emotion, DTC Health Supplement

36x ROAS at $10k/Week Budget, High-Ticket Coaching

36x ROAS at $10k/Week Budget, High-Ticket Coaching

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$50

/hour

Full-time