Hi, I’m Mostafa, a Lifecycle Email & Account Manager focused on retention and lifecycle growth for DTC ecommerce brands. I manage the full customer journey across Klaviyo, from welcome and first purchase to repeat purchase, retention, reactivation, and winback. I handle strategy, flows, campaigns, segmentation, testing, deliverability, reporting, and ongoing account optimization. I’m comfortable managing multiple ecommerce accounts and turning customer data into practical retention strategies that drive revenue and long-term customer value. I’d love to bring that approach to your team.