With over 15 years of experience crafting engaging digital campaigns, growing online audiences, and producing high-impact video and written material, I’m eager to bring my creative strategy, fresh perspectives, and data-driven mindset to your team. I'm a writer, content creator, and creative with a focus on topics connected to my background in psychology - people are so intriguing. Why do they do what they do? Everything about that is fascinating and is the common thread at the heart of everything I do. In my current role I manage end-to-end content creation and management across the web and multiple digital social media platforms including TikTok and Instagram, culminating in a 30% increase in audience as well as existing client engagement and retention within my first two years of social media content, editing, and marketing. My approach focuses on understanding target demographics, closely monitoring real-time digital trends, and my life as a digital native makes this very easy. Turning a vision or brand identity into compelling narratives is fun and comes naturally to me. My background in extensive freelance writing and design of many types will allow me to support and expand your digital growth.